Reiter-Haas Markus, Kopeinik Simone, Lex Elisabeth
2021
In this paper, we study the moral framing of political content on Twitter. Specifically, we examine differences in moral framing in two datasets: (i) tweets from US-based politicians annotated with political affiliation and (ii) COVID-19 related tweets in German from followers of the leaders of the five major Austrian political parties. Our research is based on recent work that introduces an unsupervised approach to extract framing bias and intensity in news using a dictionary of moral virtues and vices. In this paper, we use a more extensive dictionary and adapt it to German-language tweets. Overall, in both datasets, we observe a moral framing that is congruent with the public perception of the political parties. In the US dataset, democrats have a tendency to frame tweets in terms of care, while loyalty is a characteristic frame for republicans. In the Austrian dataset, we find that the followers of the governing conservative party emphasize care, which is a key message and moral frame in the party’s COVID-19 campaign slogan. Our work complements existing studies on moral framing in social media. Also, our empirical findings provide novel insights into moral-based framing on COVID19 in Austria
Reiter-Haas Markus, Wittenbrink Davi, Lacic Emanuel
2020
Finding the right job is a difficult task for anyone as it usually depends on many factors like salary, job description, or geographical location. Students with almost no prior experience, especially, have a hard time on the job market, which is very competitive in nature. Additionally, students often suffer a lack of orientation, as they do not know what kind of job is suitable for their education. At Talto1, we realized this and have built a platform to help Austrian university students with finding their career paths as well as providing them with content that is relevant to their career possibilities. This is mainly achieved by guiding the students toward different types of entities that are related to their career, i.e., job postings, company profiles, and career-related articles.In this talk, we share our experiences with solving the recommendation problem for university students. One trait of the student-focused job domain is that behaviour of the students differs depending on their study progression. At the beginning of their studies, they need study-specific career information and part-time jobs to earn additional money. Whereas, when they are nearing graduation, they require information about their potential future employers and entry-level full-time jobs. Moreover, we can observe seasonal patterns in user activity in addition to the need of handling both logged-in and anonymous session users at the same time.To cope with the requirements of the job domain, we built hybrid models based on a microservice architecture that utilizes popular algorithms from the literature such as Collaborative Filtering, Content-based Filtering as well as various neural embedding approaches (e.g., Doc2Vec, Autoencoders, etc.). We further adapted our architecture to calculate relevant recommendations in real-time (i.e., after a recommendation is requested) as individual user sessions in Talto are usually short-lived and context-dependent. Here we found that the online performance of the utilized approach also depends on the location context [1]. Hence, the current location of a user on the mobile or web application impacts the expected recommendations.One optimization criterion on the Talto career platform is to provide relevant cross-entity recommendations as well as explain why those were shown. Recently, we started to tackle this by learning embeddings of entities that lie in the same embedding space [2]. Specifically, we pre-train word embeddings and link different entities by shared concepts, which we use for training the network embeddings. This embeds both the concepts and the entities into a common vector space, where the common vector space is a result of considering the textual content, as well as the network information (i.e., links to concepts). This way, different entity types (e.g., job postings, company profiles, and articles) are directly comparable and are suited for a real-time recommendation setting. Interestingly enough, with such an approach we also end up with individual words sharing the same embedding space. This, in turn, can be leveraged to enhance the textual search functionality of a platform, which is most commonly based just on a TF-IDF model.Furthermore, we found that such embeddings allow us to tackle the problem of explainability in an algorithm-agnostic way. Since the Talto platform utilizes various recommendation algorithms as well as continuously conducts AB tests, an algorithm-agnostic explainability model would be best suited to provide the students with meaningful explanations. As such, we will also go into the details on how we can adapt our explanation model to not rely on the utilized recommendation algorithm.
Lacic Emanuel, Reiter-Haas Markus, Duricic Tomislav, Slawicek Valentin, Lex Elisabeth
2019
In this work, we present the findings of an online study, where we explore the impact of utilizing embeddings to recommend job postings under real-time constraints. On the Austrian job platform Studo Jobs, we evaluate two popular recommendation scenarios: (i) providing similar jobs and, (ii) personalizing the job postings that are shown on the homepage. Our results show that for recommending similar jobs, we achieve the best online performance in terms of Click-Through Rate when we employ embeddings based on the most recent interaction. To personalize the job postings shown on a user's homepage, however, combining embeddings based on the frequency and recency with which a user interacts with job postings results in the best online performance.
Lacic Emanuel, Kowald Dominik, Reiter-Haas Markus, Slawicek Valentin, Lex Elisabeth
2018
In this work, we address the problem of recommending jobs touniversity students. For this, we explore the impact of using itemembeddings for a content-based job recommendation system. Fur-thermore, we utilize a model from human memory theory to integratethe factors of frequency and recency of job posting interactions forcombining item embeddings. We evaluate our job recommendationsystem on a dataset of the Austrian student job portal Studo usingprediction accuracy, diversity as well as adapted novelty, which isintroduced in this work. We find that utilizing frequency and recencyof interactions with job postings for combining item embeddingsresults in a robust model with respect to accuracy and diversity, butalso provides the best adapted novelty results
Reiter-Haas Markus, Slawicek Valentin, Lacic Emanuel
2017